Pernod Ricard Brand Academy
From international heroes to local favourites.
Learn All about the icon brands of Pernod Ricard
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Recognised by leading hospitality venues
Pernod Ricard Brand Credentials
Ignite your bartending skills with our esential Pernod Ricard courses! From the Cuban flair of Havana Club, the tequila mastery of Olmeca Altos, and the history and traditions of Jameson & The Glenlivet.
Havana Club Fundamentals
Delve into the enduring presence of Cuban culture. This course explores one of the most important brands to come from the island, shedding light on its distinctive production methods and cocktail classics.
El Ron de Cuba!
Olmeca Altos Fundamentals
A 100% agave tequila established in 2009 by celebrated bartenders Henry Besant and Dre Masso. In this course, we unravel the craftsmanship behind Altos, meticulously produced by Olmeca at the esteemed DestilerÃa Colonial de Jalisco.
Enrol for Free
The Glenlivet Fundamentals
Discover the first legal distillery of Speyside. Uncover the rich history and understand how The Glenlivet’s contemporary approach has propelled it to become the best-selling single malt in the United States.
Salud
Jameson Fundamentals
Like every family, Jameson’s is made up of individual characters. Different types of whiskey where each one has its own unique personality brought out by Jameson’s blending process. Some complex. Others deep. Every one of them triple distilled, twice as smooth.
Absolut Fundamentals
Delve into the extraordinary world of Absolut Vodka. Absolut has left an indelible mark on the vodka landscape. Discover the fascinating history that has propelled Absolut to iconic status. Uncover the secrets behind its renowned craftsmanship and learn how this spirit has become a global sensation.
Beefeater Fundamentals
Beefeater’s name origin refers to the Yeomen of the Guard, bodyguards of the British monarchy. To craft its signature London dry gin, Beefeater uses its original recipe of nine botanicals: juniper, angelica root, angelica seeds, coriander seeds, licorice, almonds, orris root, Seville oranges, and lemon peel.
Chivas Fundamentals
Chivas Regal Blended Scotch Whisky is the worlds leading premium blended scotch whisky, containing around 40 percent malt.
Ballantine’s Fundamentals
Dive into the home of Ballantine’s Scotch Whisky. Explore the range of whiskies and drinks, and explore the Stay True ethos.
Plymouth Gin Fundamentals
The Black Friars Distillery, opens on to what is now Southside Street. Established in 1793, it is the oldest operating distillery in Britain
Malfy Gin
Inspired by this Amalfi lifestyle, Malfy Gin embodies the essence of ‘La Dolce Vita’ and we invite you to sit back and enjoy with every sip. IMMAGINA MALFY
Brands
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Original Sin - London
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